Studio Party Fun

studio party fun

Studio Party Fun

Studio Party Fun Notes

Studio Party fun is necessary for my good health and happiness. I have had studio parties as long as I have been an artist. The parties are my way of thanking old and new friends who support me in many ways. There are some important steps to take for a successful studio party.

Studio Party Fun

Promotion is first. If you don’t invite people, nobody will come. I use a variety of methods to promote my parties. Social media is free for the most part, and you can run inexpensive ads as well. I use a post card mail out to invite my local and area mailing list. I send them out about four weeks before the party. I also use email invitations to my newsletter subscribers. I have a nice app called Postale, which sends an attractive email post card. That goes out to a variety of email contact that are not on my postal mailing or newsletter list. That covers just about all of my contacts.

Studio Party Fun

Linda’s Graphite Drawings

Some of the ways I promote my parties is trough features of the party to come. My parties are all food themed. A different consistent theme for each of my four yearly parties. I show photos of the cooking process, my tea set, my studio clean, stories about my nature trail to viewers before the party, to keep it on their minds. I want them to have as much fun as I do at my parties. Sometimes I feature an author, music duo, or nature expert for the parties. They are not just about my art. Good food, good friends and new friends are the goal.

Studio Party Fun

Linda’s Etsy Shop

Cleaning is so important. A clean studio with no messy paints or stacks of stuff cluttering it is essential for a successful party. I store away all of my easels, paints, tools, and canvases, transforming it from a working studio to a nice gallery space a day or two before the party. Dusting and floor polishing, nice table cloths, and good music are important. I put out a dozen folding chairs around the room, leaving room for folk to browse and tour my studio and look at my art.

Studio Party Fun

Signage is equally important. I have typed out price lists around the studio. I have small signage on shelves with prices, a sign for the party special and price. I have a sign on the desk, telling people how to purchase. people don’t like to discuss pricing at a party. With the signage, they don’t have to. My studio assistant handles all of the food, coffee making, sales, wrapping sold paintings. She does a wonderful job. An assistant for parties is essential. It allows me to relax and enjoy my guests completely. I never have to be a used car salesman at my parties. No hard sell at all. if you are not lucky enough to have a regular assistant, ask a friend or relative to handle it for you that day. Pay them for their time. It is so important. I also have signage out on the road. I use yard signs, very inexpensive. I put them up the night before.

Studio party Fun

I get about a 5% of invited attendance, which is pretty typical in the art industry. So, I average 25-35 people for my parties. Considering I live out in the middle of nowhere and have a crummy road to the studio, I am pleased. It takes about 25 minutes to get to my studio from the nearest city. Most of them come about noon or later and the last leave about 5:30. It is a wonderful experience each time. I wouldn’t miss it for the world.

Studio Party Fun

I have four parties a year and I always make sure that there are new and different paintings for each party. This is important. Some method is re-framing, other is moving around paintings and then new work is sprinkled into the mix. These parties are important enough to do the best I can to please people. They enjoy seeing new work and different menus. A well done party is a lot of work, but the benefit is so worth it whether sales are good or not. The good PR will last for a long time and the invitation puts your work in front of people whether they attend or not.

More musings for artists and collectors to come…

Today’s Recipe

Salmon in Pastry

1 (17.30-oz) package frozen puff pastry sheets, thawed
Nonstick aluminum foil
Flour (for dusting)
4 salmon fillets (1 1/2 lb)
2 teaspoons seafood seasoning
8 tablespoons spinach dip, divided
2 oz aged white cheddar cheese, shredded and divided
2 tablespoons garlic butter

Set puff pastry out to thaw.

Preheat oven to 400°F. Line baking sheet with foil. Coat work surface with flour. Roll out pastry sheets, using a rolling pin, into 20- x 24-inch sheets; cut each sheet in half.

Coat salmon with seafood seasoning. Shred cheese. Spread 2 tablespoons spinach dip over each salmon fillet, then evenly sprinkle with cheese.

Place 1 salmon fillet in the middle of each pastry sheet spinach dip-side down; fold pastry carefully over salmon, then place seam-side down on baking sheet.

Brush melted butter evenly over pastries; bake 25–30 minutes or until pastries are golden and salmon is 145°F. Let stand 5 minutes to cool before serving

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